Software Without Distractions

This morning I pulled the trigger on an important change as far as this weblog is concerned. I have decided to give it a brand new name that better reflects my software user experience metaphor.

I’m a firm believer that software needs to be designed with care and attention to even the smallest details. As someone who is heavily involved with user interaction and experience, my job is to really ensure customers who use our stuff have the absolute best possible experience.

The name “Zero Distraction” comes from my belief that I’d like to think a lot of us share, which is that software should be free of distractions that impede a users ability to quickly and easily accomplish a given task.

This is why I’d like to share with you, zerodistraction.com.

I should clarify that the things I write about will continue to be focused around all things related to iOS and the Mac.

Thank you again to all of my existing readers for your support. If you’re new here, then welcome!